Why Teams Across the UK Love Neat

Simon Anthony Walker, Aug 28, 2025

See how three innovative companies across the UK are transforming hybrid work with more natural, engaging, and productive meetings, all powered by our beautifully simple video devices.

Across the globe, organizations of all types are rethinking how they connect and collaborate in a hybrid-first world. And yet, true hybrid success goes beyond updated work policies. It demands innovative, intuitive technology that bridges the distance and brings teams closer together.

Here’s how forward-thinking Northern Ireland Water, LADbible, and Edrington are using Neat’s leading-edge hardware and software to streamline operations, empower their teams, and redefine what’s possible with hybrid work.

Northern Ireland Water rolled out Neat devices across 90% of its Microsoft Teams rooms, transforming its small to medium-sized spaces into simpler, more inclusive, and engaging meeting environments.

Helping Northern Ireland Water keep its video meetings flowing 

Delivering 560 million liters of clean water a day and treating 320 million liters of wastewater is a huge challenge. Hence, for Northern Ireland Water, clear, effective, and reliable communication is essential, and that’s where we come in.

The company has Neat devices in 90% of its Microsoft Teams rooms, managing them centrally through our Neat Pulse platform. The deployment transformed their complex, outdated video systems into a simpler, more effective, and reliable solution. The outcome? Instant, consistent, high-quality video meetings spanning city offices and remote water treatment facilities alike.

With Neat, you’ve got your Neat BarNeat Pad, or all-in-one device, and that’s it. No more guesswork, no more fiddling with cables. It’s brilliant

Lisa Toogood, Desktop IT Manager, Northern Ireland Water

Thanks to Neat Pulse, Lisa, Toogood, Desktop IT Manager, and her team can manage all devices remotely. They can even do it from their phones. This ability saves time and travel costs, especially for remote sites that used to require in-person support.

Neat Pulse is my favorite thing at the moment. It gives me complete control of all our devices. I can enroll or change settings in two minutes flat. 

Lisa Toogood, Desktop IT Manager, Northern Ireland Water

The freedom to place Neat devices anywhere, whether in historic rooms or flexible collaboration zones, has given Northern Ireland Water a new level of agility. And with standout features like Neat Symmetry helping to make everyone feel equally present in a meeting, the feedback from employees has been overwhelmingly positive.

Everything feels special. The design, the functionality, the simplicity. It’s all there. 

David Dunwoody, IT Service Manager, Northern Ireland Water
LADbible Group replaced its outdated systems with Neat devices, resulting in immediate improvements. Now, the team spends less time fixing tech issues and more time focused on creating.

Helping LADbible Group share stories with its almost one billion global audience

When you’re one of the world’s most recognized digital publishers, your audio and video tech needs to perform under pressure. For LADbible Group, with offices in London, Manchester, and beyond, flawless, creative video collaboration is essential to keeping its content teams connected, inspired, and productive. 

We wanted to simplify our meeting rooms and have continuity between locations. With Neat, we could do both.

Jamie Crumpton, Head of IT, LADbible Group

Swapping out its older systems with Neat BarNeat Bar Pro, and Neat Frame brought instant improvements. For a company that lives and breathes content, the quality was immediately apparent.  

One of the first things we noticed was the high-quality cameras. They offered a real-life look and feel that brings people and content to life. Sharing high-speed video and audio is now seamless. 

Jamie Crumpton, Head of IT, LADbible Group

Add in Neat Symmetry for meeting equity, Neat Pad‘s one-touch simplicity, and the remote control capabilities of Neat Pulse, and the result is a smoother experience all around. Now, LADbible Group spends less time troubleshooting and more time creating.

Even our morning tech checks are easier. The rooms aren’t pulled apart. They’re just ready to go. 

Jamie Crumpton, Head of IT, LADbible Group

Better yet, Neat’s impact went beyond the hardware and software itself. LADbible Group’s IT team noticed a dramatic drop in support tickets. For employees across departments, meeting spaces became more accessible, productive, and enjoyable.

It’s really neat! We’ve heard that pun a million times, but it’s absolutely true. 

Jamie Crumpton, Head of IT, LADbible Group
Premium spirits company Edrington now enjoys consistent, high-quality meeting experiences across its 18 global offices, and is actively encouraging all its brands to make Neat their go-to standard.

Helping Edrington drink to better video-enabled spaces

For Edrington, a Glasgow-based premium spirits company with offices in 18 countries, creating a consistent video experience across all locations was a key priority. With hybrid work now the norm, their meeting spaces needed to be simple, sleek, and seamless. Neat’s devices delivered just that.

We were looking for something that just worked. No faffing with cables or setups. With Neat, you walk into a room, and it just works. 

Calum Murray, Service Desk Analyst, Edrington

Starting with a trial of Neat Board in their Glasgow HQ, Edrington quickly rolled out a broader deployment across its global offices, incorporating Neat Bar ProNeat BoardNeat Board 50, and Neat Center. The results were immediate.

It’s helped cut our support tickets down to practically zero. There are only a few rooms left without Neat, and those are the ones where issues still come up. 

Paul Clugston, Service Desk Manager, Edrington

Pioneering features like Neat Symmetry and Neat Boundary have become essential for Edrington’s hybrid teams, delivering balanced audio and video for everyone while reducing distractions in shared spaces. Additionally, Neat’s voice isolation sharpens clarity, helping conversations stay focused and clear. And beyond performance, Neat’s Nordic-inspired design aligns beautifully with Edrington’s premium brand aesthetic.

We wanted a consistent look and feel across all our meeting rooms. Neat enables us to do that attractively.

Paul Clugston, Service Desk Manager, Edrington

Remote device management through Neat Pulse has been a game-changer for Edrington. From their base in Glasgow, Calum and Paul can easily onboard, configure, and monitor devices worldwide, reducing time, costs, and travel-related emissions.

We’re encouraging all our brands to adopt Neat as standard. In our eyes, Neat is the Apple of AV.

Calum Murray, Service Desk Analyst, Edrington

Fueling faster, sharper collaboration for all three companies

Whether it’s clean water, viral content, or fine whisky, Northern Ireland Water, LADbible Group, and Edrington have one thing in common: they’ve mastered the art of seamless collaboration, keeping their hybrid teams connected, productive, and in sync across every location.

With Neat’s beautifully simple devices, each organization has done more than modernize their meeting rooms; they’ve empowered their teams, lightened the IT load, and created spaces where everyone feels seen, heard, and included, no matter where they’re joining from. Hats off to them!

See our pioneering devices in action during a live product tour. Want a more personalized look? Book a one-on-one demo with a Neat product specialist.